Hayes Digital Marketing Blog



How-to, What-to, Why-to on all things digital marketing.
We talk about local SEO, Google ads, Google Business Profiles, Guerilla Marketing, Social Media, and How to Optimize all-the-things!

HVAC technician working on an outdoor air conditioner unit
By Todd Hayes • October 17, 2026
HVAC websites and marketing made easy. HVAC Blast is now a complete local marketing system for HVAC companies in towns under 100,000. See what changed.
HVAC Blast local marketing system for HVAC companies with Air Pro Google Maps rankings in Ponca City
By Todd Hayes • October 17, 2026
HVAC Blast: Google profile, local SEO, website, social and reports for HVAC companies in towns under 100,000. $497/mo, no contracts.
Promotional graphic for a step-by-step guide to creating an AI-ready website audit tool, with laptop screenshot
By Todd Hayes • June 1, 2026
Learn how to build a Claude AI website audit tool in minutes. Score websites, identify AI search gaps, find trust issues, and generate client-ready reports.
A blue banner for Hayes Digital Marketing shows
By Todd Hayes • April 13, 2026
Not getting clicks from your bounce house Google Ads? Discover the #1 reason campaigns fail and how to fix it to get more bookings.
Text reads
By Todd Hayes • April 12, 2026
Discover The Go Cowley Project, a local directory built to help people find businesses, events, and organizations across Cowley County, Kansas. Join in!
NAPs are important to Buddy and SEO
By Todd Hayes • October 20, 2025
Why NAP consistency is a crucial factor in local SEO success. No, not napping like "Buddy" on the office couch, N.A.P. Name, Address, Phone Number.
a screenshot of a website for party and event rental items .
By Todd Hayes • October 16, 2025
Want more bounce house and event bookings? Discover how Google Ads can deliver instant leads and long-term growth - plus one hidden advantage most miss.
A woman is sitting on a couch looking at her phone
By Todd Hayes • March 11, 2025
Is Your Business Email Being Spoofed? Let's Find Out.
logo image of Google My Business is now Google Business Profile
By Todd Hayes • January 25, 2025
Quick and Comprehensive Google Business Profile Guide. Increase search engine visibility, reputation management, improve credibility, and better insights.
A blue book titled making money with bounce houses
By Todd Hayes • November 12, 2024
A Great NEW "How to start a bounce house business book" has hit the shelves!
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